Living United is Good for Business

When you invest in United Way of North Central Iowa, you invest in a stronger community. Businesses want to ensure that their employees have access to the services they need – whether it’s an after-school program for their children, Meals-on-Wheels for their parents, or perhaps confidential counseling for themselves. With so many good causes and charitable organizations out there, it can be difficult to know if your dollars are making a measurable difference.

United Way takes the guesswork out of it for you. By partnering with United Way, you are investing in those programs and services that address the region’s most critical needs. When the needs change, your partnership doesn’t have to. Together, we will continue to work as one community toward advancing the common good.


Help your employees learn about community needs and available social services by inviting United Way into your workplace for a brief presentation. A United Way campaign offers your employees the benefit of supporting their local community easily by making an annual gift that can be paid in small increments through payroll. Every employee can feel like a philanthropist…and enjoy the satisfaction that their investment in the community — large or small — will have the greatest impact on the local community.


Considering a corporate gift? United Way can help you meet your corporation’s vision for philanthropy at the local level. Our community needs assessment can help you identify those programs and services that align with your corporate goals and address the region’s most pressing needs. We ensure that your investment will produce positive outcomes with measurable results.


Engaging current and prospective employees in a community partnership strengthens talent retention, boosts morale and provides staff development opportunities.


Community involvement helps you reach a broader audience and improve client relationships.


Community focus strengthens you as an industry and community leader with stakeholders, employees, and customers.


A recent study found that eight out of ten people prefer to work for a socially responsible company and think it’s important that their companies match their charitable giving. (Source: Cone Research)

More than 50% of millennials were influenced to accept a job based on that company’s involvement with causes.  (Source: 2014 Millennial Impact Study) Of the more than $335 billion in donations made in 2013, 72% came from individual donors – many just like your employees! (Source: Giving USA)